Posts Tagged ‘sales’

Knitting heavily and treading lightly

July 15, 2008

Since my sales are not good, mostly because my marketing is not good, I’m reading a book.  This book is helping me develop a focused marketing plan that will hopefully generate better sales.  I like books because you can learn anything from a book, including developing a tagline.  And what better tagline for my eco-friendly knitting shop than “knitting heavily and treading lightly”.  This book has also refocused my efforts and made me realize that I need a second shop dedicated to my knitting supplies.  My current shop is just a collection of unrelated items with no cohesiveness.  This shop will stay open as such and my new shop will be focused strictly on yarn, stitch markers, and needle cases and such.  No finished knitting, no candles, no earrings, no random supplies.  Just knitting things. 

This new shop will be open once I build up a little bit of stock.  I have some that I’ll transfer from my old store, but I need enough to keep updating my shop for a while.  I’ve ordered some undyed yarn that should be here in a few days, and I’m planning on dyeing next Monday or Tuesday, so I should be able to start the transfer soon. 

I’ve been knitting up a storm!!  I talked in my last post about the UFO challenge, and I’m making good progress.  I finished my Petal Bib from a book called One Skein.  Turned out really nice and is in the hands of the recipient.  Made from organic cotton yarn.  I also realized that I still don’t like knitting with cotton.  One of these days I’ll actually walk away from the cotton project.

I’ve also been progressing on the BF’s socks.  Magic loop socks are really slow!!  Everyone raves about how great it is, but I like to see progress and it’s hard when you’re doing both at once and it’s going half as fast (seemingly, but I know I’ll be happy when they’re both done.)  I’ve also finished a pair of socks I’ve had sitting around for a few months and started another pair I’ve been meaning to knit.  I’m almost to the toe shaping of the first one and I just love how they’re turning out.  I’ll hopefully finish the first one tomorrow and get started on the second.

The flying has been going pretty well except for all sorts of unforecasted fog and other crummy weather.  I guess that’s good because it keeps me sharp and on my toes, but it would be easier if the first officers were also sharp and on their toes.  I knew I was going to be flying with new and inexperienced pilots, but it becomes really stressful in a high workload situation like a missed approach.

That’s all for this time.  See you soon!

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Selling and knitting groups

June 8, 2008

More sales!  After a promising start with a sale on the 3rd day, things went stagnant.  I was listing 1-2 items a day, but no sales!!!  I tried swapping pictures, listing more often, listing less often and shameless plugs on Ravelry to no avail.  But last night I was cruising around Etsy, picking out things I’ll buy when I pay off my sick kitty, and I found the showcase feature!  For $7, you get your thing pasted on the top of whatever category you choose.  I’m thinking, what the heck, it won’t hurt much and I might be out 7 bucks, but who cares!  So I paid the 7 dollars and got my showcase.  After a steep learning curve as to what exactly shows up, I got a sale and the lady bought 3 things!  Yay!  Three of my stitch marker sets, gone!  (And I was a little concerned about one of them because although I love them, I wasn’t quite sure others would.)  So sales #1 and #2, out of the way. 

I do have some pretty cool yarn listed right now:

yarns

Above is a skein of 100% merino sock yarn, and below a skein of 100% merino worsted weight.  The bottom one is darker because I used a natural colored base yarn instead of white.

And a couple of my favorite stitch markers, available from my shop if you’re quick!

 

And now for some other news and whatnot.

I was social today!  I met up with a knitting group that I found on Ravelry today for the first time.  Super-nice group of ladies that I’m looking forward to meeting with again soon.  We met at a yarn store in Jonesville, MI called Knits & Knacks which is awesome!  Great selection of all sorts of yarny goodness.  Times like those are when I wish I had much $$ so I could buy tons of yarn.  Unfortunately, that’s not green, so I guess it’s good I’m poor. 

Sick kitty is still improving.  I can see that she’s beginning to put some weight on and is eating much better now that she’s on dry food.  More blood tests in 3 more weeks, so we’ll see then.

Work tomorrow.  Boo!  I guess since I haven’t been in almost 2 weeks it’s time to go and be a little productive.  Lots of time sitting around airports with this trip, but that means lots of time to knit.  Maybe Haney’s bad socks will start progressing again.  They’ve been in a time-out for a couple months now, but I think I’ve had enough time away to start working on them again.  My Pi shawl is almost finished, I’ve got the edging about half done, just need to finish the other half and then block.  Pictures soon!

That’s all.  I’ll be back after my trip with amusing war stories!  Bye!